403-650-6050 info@debbiemastel.com

Career Strategy Services


Need help with your job search?

At DMA we also help job seekers develop their career and interviewing skillset.

Resume and Cover Letter Reviews

One of the most important and difficult steps in the job search process is writing a strong resume that gets the attention you want and need. Unfortunately, many people get overwhelmed before they even get started. The result is poorly-written resumes that don’t do the job seeker any good.

Today, resumes must appeal to potential employers while also being optimized for the electronic age. Whether you are delivering a resume over in person or are emailing an electronic copy to be added to an online database, the words you use and the formatting you choose will make a big difference in whether or not you get that interview.

We walk you step-by-step through the creation of the most common sections found on resumes in today’s job market. In addition to helping you determine what information should be included, we also go a step further to help you realize what pitfalls to avoid when creating this powerful, marketing tool and provide you with helpful hints that are easily accessible and will make a positive impact to your job search.


Cover Letter Do’s and Don’ts


Matching Cover Letters and Resumes to Job Postings


Sample Profile Statements


Resume & Cover Letter Templates


Resume Checklist

Job Search Project Plans

It is estimated that in Calgary, any where from 80 – 99% of jobs are found through networking. Knowing this, most people are still spending 80 – 99% of their time looking for work on line. People know they need to network but are unsure of how.

Job seekers today struggle with putting together a strategic, focused approach to their job search. They typically keep resorting back to the “Spray & Pray” method.

“Doing the same thing over and over and expecting different results, is the definition of insanity.” – Albert Einstein

If you find yourself headed down the path of insanity, stop and book an appointment with us. Our consultants will help you put together a job search strategy that gets you networking with the right people for your career search. We help you turn your numbers around so that you’re networking at least 80% of the time and looking for work online 20% of the time to help you increase your chances of making it to the interview phase.


Spreadsheet Template for Contacts


Script for LinkedIn introductions


Boolean Search Strings

LinkedIn Profile Review

Job Seekers are often frustrated by the lack of results they get from their LinkedIn profiles. They wonder if they’ve said too much or not enough. They want to know how to increase the views of their profiles.

Meet with us and you will have an understanding of your personal brand and you will have the tools to represent your personal brand in an optimised LinkedIn profile. You will have a solid understanding on how to expand your network and build relationships with potential employers, expand visibility through status updates and we’ll get you participating in group discussions. You will also learn how to investigate the dedicated jobs section of LinkedIn.

We help ensure your LinkedIn profile reflects your personal brand and show you how to make use of LinkedIn to expand your network, build your credibility, research and engage with future employers.


Keywords for LinkedIn Profiles


Personalizing your URL


Finding Contacts


Tracking your Profile Views


Security Settings

Interview Skills

Getting to the interview stage of a job search without getting an offer, is the same as a runner training for a marathon only to trip just feet away from the finish line. Interview skills are one of the most important skills we have and yet they’re the skills we rarely have the opportunity of using. Master your interviewing skills by meeting with us and we’ll show you a step by step process of preparing for your interviews. Our process helps you stay focused on listening and addressing questions asked. We also help you understand some tricks of the trade such as mirroring and body language. Whether you are completely new to the job market, re-entering the workforce or looking to advance your career, we empower you with the knowledge and skills necessary to get that job offer.


Company Specific Interview Questions


Mock Interviews


Answers Recruiters are Actually Looking For

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We are always up for new opportunities to connect with Calgary businesses who are looking to fill positions.

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